The City of Salem is partnering with community groups, private organizations, educational institutions, and nonprofits to implement the Breaking Down Barriers and Investing in the Future of the Point Neighborhood Initiative. Aiming to bring one low-income neighborhood’s economic indicators in line with rest of Salem, the initiative focuses on four issue areas: economic development, small business development, workforce development, and leadership development. The initiative will also build on a recently completed year-long planning endeavor that resulted in a visioning document titled, “Creating a Vision, Strengthening a Community: A Vision and Action Plan for the Point Neighborhood in Salem 2013-2020.” Partners include the Metropolitan Area Planning Council, North Shore Community Development Corporation, North Shore Medical Center, and Salem State University.
Learn about Salem
Unlike many older industrial cities, Salem is a major tourist destination that draws more than a million visitors a year from around the globe. The city's haunted history is the main attraction—a quarter-million visitors come in October alone to see the witches. But the fact that it has such a strong "brand" sometimes prevents people from recognizing that there's more to Salem than Halloween and Hawthorne.
Census figures show that Salem's population level has remained fairly stable over the past century: 43,697 in 1910, 39,211 in 1960, and 41,340 in 2010.
|Persons under 18 years||18.7%||21.7%|
|Persons 65 years and over||12.9%||13.8%|
|American Indian and Alaska Native||0.4%||0.3%|
|Black or African-American alone||4.9%||6.6%|
|Hispanic or Latino||15.6%||9.6%|
|Native Hawaiian and Other Pacific Islander||0.1%||0.0%|
|Two or more races||3.4%||2.6%|
|White alone (not Hispanic or Latino)||75.9%||76.1%|
Salem's story is a tale of two cities—with a growing middle-income, educated population and a growing working-class Latino population. Though more than one-fifth of households (22%) have incomes above $100,000, and almost two-thirds (64%) have at least some college, the poverty rate grew from 9.7% to 14.9% between 2000 and 2011. Percentages of people age 15 to 19 and 55 to 59 each grew by more than 40% between 2000 and 2011.
“Salem is one of the historic treasure-houses of New England. Here are the haunting shades, not only of Nathaniel Hawthorne, but also of every character Hawthorne created, of his old houses impregnated with supernatural influences, and of the eerie atmosphere that still lingers in the narrow streets … Here are the more robust memories of docks and wharves from which poured crude wealth in fish and ships’ supplies, and into which, after many turnovers of cargo, flowed all the exotic treasures of the Indies and China.”
Clark University researchers have found that the percentage of foreign-born residents grew by 38.7% between 2000 and 2011. Overall, according to the Census Bureau’s American Community Survey five-year estimates for 2007-2011, 16.8% of Salem residents are foreign born:
The American Community Survey five-year estimates for 2007-2011 also show:
Health care, education, and government are major sources of employment. Clark University researchers found that the five largest employers in Salem are:
According to Clark University researchers, fully 38% of Salem’s jobs are at its two major hospitals—robust anchor institutions that, together with Salem State University, represent a valuable community asset. Adding to the mix are dozens of smaller employers from a variety of sectors, including retail, the arts, food, hospitality, and light manufacturing. Under development is the $800 million Footprint Power natural gas power plant. And major investments are being made in Canal Street improvement ($16 million) and the Peabody Essex Museum expansion ($220 million).
In addition to being a source of jobs, Salem State University provides a number of resources to the surrounding community and has forged relationships with the business community through its Small Business Development Center, its Center for Economic Development and Sustainability, and its Enterprise Center.
Salem city officials and the North Shore Community Development Coalition are collaborating on a comprehensive plan to revitalize The Point, home to many of Salem’s low- and moderate-income families. Working with the Point Neighborhood Association, the Metropolitan Area Planning Council, and the North Shore Community Development Corporation, residents of all ages are participating in the development of the plan. Innovative approaches include an online game called “What’s the Point?” Among The Point’s assets is a vibrant, ethnically diverse community that has long been welcoming to new immigrants.